Should it be based on guarantees, client list, price, or something else? There are multiple factors to look at when choosing a search marketing company.<\/p>\n Not every project will work with every search marketing company. It depends on your goals, budget and business style, and may take a few meetings to find the right company that fits.<\/p>\n When you work with a search marketing company, not all companies are created equal. Like hiring a lawyer, accountant, contractor, or carpenter, each person or company has certain strengths, abilities, experiences and knowledge. As well, the cheapest solution may not provide the best value, or provide the results you are looking for. On the other hand, the most expensive may be beyond project budgets.<\/p>\n As a potential client, begin by<\/p>\n Google also offers some great tips when researching firms. We highly recommends reading this page if you are looking for a SEM company \u2013 https:\/\/www.google.com\/support\/webmasters\/bin\/answer.py?answer=35291<\/p>\n Be wary of SEO firms that send you email out of the blue.<\/p>\n \u201cDear website owner, Reserve the same skepticism for unsolicited email about search engines as you do for \u201cburn fat at night\u201d diet pills or requests to help transfer funds from deposed dictators.<\/p>\n No one can guarantee a #1 ranking on Google.<\/strong><\/p>\n Beware of SEOs that claim to guarantee rankings, allege a \u201cspecial relationship\u201d with Google, or advertise a \u201cpriority submit\u201d to Google. There is no priority submit for Google.<\/p>\n Be careful if a company is secretive or won\u2019t clearly explain what they intend to do.<\/strong><\/p>\n Ask for explanations if something is unclear. If an SEO creates deceptive or misleading content on your behalf using other pages or \u201cthrowaway\u201d domains, your site could be removed entirely from Google\u2019s index. Ultimately, you are responsible for the actions of any companies you hire, so it\u2019s best to be sure you know exactly how they intend to \u201chelp\u201d you.<\/p>\n
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\nNot Sure if you should SEO Firm
\nTop Secret SEO Checklist<\/p>\n\n
\nI visited your website and noticed that you are not listed in most of the major search engines and directories\u2026\u201d<\/p>\n