Google’s Mobile First Index
|Do you have a mobile site? If you don’t, now is the time.
|Google has been experimenting with a “Mobile-First” index. What this means is that sites that have a mobile ready (responsive) site will rank higher than those that don’t. This mobile index will become the primary Google index and the newly separated desktop index will not be kept as up-to-date as the mobile one.
|This is completely in line with everything Google has been building towards over the past few years since more than half of all Google searches happen on mobile. As more and more searches happen on mobile, Google wants its index and results to represent the majority of their users — who are mobile searchers.
|By not having a website that is mobile responsive, you run the risk of being penalized by Google and your current ranking will be affected. Therefore, it is imperative that your site be mobile responsive.
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